Maya El Murr's Experience
My work combines business, customer, and user goals into an efficient, effective and usable solution.
Professional Services
Business Growth
It's all about understanding the business goals, creating a better USP, and identifying design opportunities.
– Competitor analysis
– KPI success metrics
– Heuristic evaluations
– Ideation
– Pitch presentations

User Research
Discovering and understanding the user needs and goals
Satisfied user = increase in usage = increase in sales = ROI
Satisfied user = increase in usage = increase in sales = ROI
– Ethnographic research
– Stakeholder interviews
– User interviews + surveys
– Personas & empathy maps
– Customer journeys & user flows
– User testing
– Workshops
– UX strategy

Product Design
Humanizing your brand to evolve its experience
– Web & app designs (iOS, android can also work on WordPress sites)
– Wireframes & prototypes ( low and high fidelity )
– Interactive Design
– 2D animation
– Brand designs and strategies
– Service Design
